About us


Living Fit is a knowing confidence that you are, and will be, healthy, active and able right through to your 90’s and beyond. At Beyond40 we provide the tools to build a longer, healthier and altogether more extraordinary life! 

With a third of our lives now spent in retirement, we want to spend it well. If you want to be fitter, healthier and move better at their age than your parents’ generation, we can help you do that. Your future can be so much more than lawn bowls and gentle strolls. A stong and healthy future can see you cycling, hiking, surfing, playing with the kids and grandkids – whatever you want. 

We will help you achieve this through our total wellbeing and holistic approach on movement, diet, brain health, habit changes, lifestyle and planning for your future. 

Through our online coaching and courses, as well as our face-to-face personal training, we can help you recover from injury, lose weight, regain energy, increase strength, reduce stress and enhance your mental wellbeing. 

Beyond40’s director and founder, James, has worked in personal health and wellness for over 26 years and has over 30,000 hours of personal training and wellness coaching under his belt, specialising in the over 40’s. 

With a background in professional sports, James played Rugby Union with Eastwood and Easts, before playing first grade Rugby League for Parramatta and later The London Broncos. During this time he discovered his true passion for helping others. 

After completing a Bachelors of Human Movement, in 1994 James began his career as a personal trainer. To enhance the service he provided clients, he later became a qualified Life Coach and Neuro Linguistic Programming Practitioner. His thriving business quickly grew to two indoor studios in Sydney’s Rose Bay and CBD, employing 10 team members and providing personal training to over 500 clients weekly. 

The Beyond40 concept was born when James realised the impact he was having on the quality of life of one of his older clients, Bella Mezzo, who he trained for over a decade. Bella passed away in his own bed at the age of 96 in 2017. More recently, watching his own parents struggle with ageing and health issues, James began asking ‘How do you avoid spending the last 20 years of your life in a nursing home, unable to look after yourself and being kept alive by pills?’ 

James’ answer to that question is Beyond40: Living True. We look forward to welcoming you to our community, and to a longer, stronger, happier life.

“What do we need to do in our 40’s and 50’s so that we may live an active joyful healthy life well into our 90’s and beyond”



THIS MONTH ONLY: Free full Lifestyle and Fitness analysis together with your very own personal fitness program on our unique Beyond 40 health and fitness app – FIRST MONTH FREE – Total package value $145